Reimagine End of Life is a week-long festival surrounding the topic of death and dying that has toured around the US. I worked with a team to curate the San Francisco event. I designed a physical toolkit to help visitors process their experience and prepare for end of life for themselves or a loved one.

For a deeper analysis of my experience working for this event, please check my blog.

Event Design: A City-Wide Discussion of Death and Dying

I've had the enlightening opportunity of working with Reimagine's team to curate 175+ events in San Francisco exploring death through art, discussion, meditation, comedy, and more. In partnership with IDEO and the City & Council of San Francisco, Reimagine created an unique, intimate space where participants tackled death as a taboo, while considering and discussing the future of how we die.

 

END OF LIFE TOOLKIT

Reimagine's aim was to 1. tackle the taboo of death, thereby 2. allowing people to properly prepare for their own. Creating an environment where this was possible meant holistically promoting a sense of comfort and support in the attendees, in the events themselves, and in the materials we provided.

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PRESENTATION

As an experience designer, my challenge was to harness our objectives into a physical artifact every participant could take home with them after attending an event. In it, would contain information about preparing for end of life, bigger questions to consider about death, and a way to celebrate lost lives through words and pictures.

I defined the content of this end-of-life toolkit, and designed packaging of the contents. Most of the copy is written by me with occasional alignment from board members.

Graphic design is done by Jeremy Sutherland

 

PACKAGING DESIGN: CONCEPT SKETCHES

INFORMATION DESIGN: DEFINING CONTENT

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PROCESS